Creating a Developer Advocacy Program: A Conversation with Cassidy Williams

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Cassidy Williams, Director of Developer Experience at Netlify, shares her approach to building meaningful developer communities through developer advocacy. She talks about:

  • The importance of developer advocacy ("the best user research you can get")
  • Leaning into humor ("it shows empathy for what developers go through")
  • Building a community, not just an audience

Read highlights and listen to the whole conversation at OutSystems.

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