{"componentChunkName":"component---src-templates-story-js","path":"/customers/jasper/","result":{"data":{"doc":{"_type":"story","id":"-f2dd7b4b-09f5-57f0-a270-7c5432363e78","_id":"9487c1b4-6be9-4c79-8d21-4fcf72fc5fd4","publishedAt":"2026-06-04T15:42:00.000Z","_updatedAt":"2026-06-04T16:27:52Z","_createdAt":"2026-06-02T14:08:29Z","title":"7.5x Growth in Under a Year: The System Behind Jasper AI’s Pipeline Engine","slug":{"current":"jasper"},"status":"published","company":{"_id":"0e4fcd9e-c0c2-44f8-8c0b-a8c14ff6c3cb","title":"Jasper","_rawExcerpt":null,"url":null,"status":null,"isFeatured":null,"mainImage":{"crop":null,"hotspot":null,"asset":{"_id":"image-1d54db7a17890d1f3155b32fcdbec50035a9eabc-151x100-svg","altText":null,"extension":"svg","metadata":{"hasAlpha":true,"dimensions":{"height":100,"width":151,"aspectRatio":1.51}}}},"mainImageMono":null,"categories":[],"orderRank":"0|1001rc:"},"quote":{"_type":"quotable","_id":"87b2731b-9284-4b37-940c-2e5fcc56b642","status":"review","_rawExcerpt":[{"_key":"d4acb47bf76c","_type":"block","children":[{"_key":"05e91b9d515d","_type":"span","marks":[],"text":"\"I've gotten direct feedback where a rep tells me: 'This customer wouldn't be a customer if we had not gotten that signal from Common Room.'\""}],"markDefs":[],"style":"normal"}],"isFeatured":null,"authors":[{"_key":"7b0824fa8975","author":{"image":{"crop":null,"hotspot":null,"asset":{"_id":"image-7ada1d65db7da1f35b20e825188a51788d281581-800x800-png"}},"name":"Noah Jeong","url":null,"twitter":null,"title":"Head of Demand Gen & ABM","_rawBio":null,"status":null,"isFeatured":null,"companies":[{"title":"Jasper","mainImage":{"crop":null,"hotspot":null,"asset":{"_id":"image-1d54db7a17890d1f3155b32fcdbec50035a9eabc-151x100-svg","altText":null,"extension":"svg","metadata":{"hasAlpha":true,"dimensions":{"height":100,"width":151,"aspectRatio":1.51}}}}}]}}],"companies":[],"url":null,"headline":null,"categories":[]},"mainImage":{"crop":null,"hotspot":null,"asset":{"_id":"image-a32bf35f7d3bfe29fcd61fbd8f6032baf81158fd-2400x1260-png","altText":null,"extension":"png","metadata":{"hasAlpha":true,"dimensions":{"height":1260,"width":2400,"aspectRatio":1.9047619047619047}}},"layout":null},"mainVideo":null,"businessModel":["Self-serve ","Enterprise"],"teams":["BDRs ","AEs ","RevOps "],"useCases":["Rep workflow automation ","Signal stacking & scoring ","Job-change tracking","Website visitor identification "],"_rawExcerpt":[{"_key":"12b7a8ed3d53","_type":"block","children":[{"_key":"a4b1292c8650","_type":"span","marks":[],"text":"How Jasper AI went from 2 to 15+ seats in under a year using Common Room to turn buyer signals into pipeline — faster, and with full context."}],"markDefs":[],"style":"normal"}],"_rawBody":[{"_key":"1d01bc4b5484","_type":"anchor","label":"Summary"},{"_key":"dbcd86e16e92","_type":"infoBox","body":[{"_key":"245609c99152","_type":"block","children":[{"_key":"07299d2320a8","_type":"span","marks":["strong"],"text":"About Jasper"}],"markDefs":[],"style":"h3"},{"_key":"c94379015a8e","_type":"block","children":[{"_key":"b64fb4413dea","_type":"span","marks":["4db92762bf1b"],"text":"Jasper"},{"_key":"abc71e64df3c","_type":"span","marks":[],"text":" is a leading AI-powered content platform that helps marketing teams create high-quality content at scale."}],"markDefs":[{"_key":"4db92762bf1b","_type":"link","href":"https://www.jasper.ai/","openTab":true}],"style":"normal"},{"_key":"d4ecb20381ff","_type":"block","children":[{"_key":"5074cbd59538","_type":"span","marks":["strong"],"text":"Key Results"}],"markDefs":[],"style":"h3"},{"_key":"9c69839e9eb8","_type":"block","children":[{"_key":"b7fb5064b4e9","_type":"span","marks":["strong"],"text":"7.5x seat expansion in under a year"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"612c0124198e","_type":"block","children":[{"_key":"53135165d7c4","_type":"span","marks":["strong"],"text":"15+ revenue team members on the platform"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"b262eb9cbc29","_type":"block","children":[{"_key":"fd22f15aa368","_type":"span","marks":["strong"],"text":"100% of attributed wins tied to CR signals"}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"}],"header":"Summary","style":"info"},{"_key":"c2f49225e3ff","_type":"anchor","label":"The Challenge"},{"_key":"5712ee8420c0","_type":"block","children":[{"_key":"a6c9fd9a2d01","_type":"span","marks":["strong"],"text":"The challenge:  Too much inbound, not enough signal clarity"}],"markDefs":[],"style":"h2"},{"_key":"6284b8a65ac3","_type":"block","children":[{"_key":"9685ae7d5955","_type":"span","marks":[],"text":"Jasper AI runs one of the most active digital GTM engines in its category. 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The team needed to stack signals across people and channels before making prioritization decisions."}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"b5ecb2786f28","_type":"block","children":[{"_key":"d3003ddb383e","_type":"span","marks":["strong"],"text":"Prioritization was nearly impossible at scale:"},{"_key":"6193d0164dad","_type":"span","marks":[],"text":" In a broad market where any company with a marketing function could be a fit, reps needed a clear, daily answer to \"what should I do today, and why?\""}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"47bab560afb5","_type":"block","children":[{"_key":"19734118b841","_type":"span","marks":["strong"],"text":"Fragmented tools created fragmented intelligence:"},{"_key":"6c5eb901f179","_type":"span","marks":[],"text":" Point solutions like ZoomInfo and 6Sense left reps toggling between systems and still missing the full narrative of what was happening inside a target account."}],"level":1,"listItem":"bullet","markDefs":[],"style":"normal"},{"_key":"b22dd81b5f51","_type":"anchor","label":"The Solution"},{"_key":"74495b595f4d","_type":"block","children":[{"_key":"156c2b6b1243","_type":"span","marks":["strong"],"text":"The solution: Why Common Room?"}],"markDefs":[],"style":"h2"},{"_key":"35496e83547e","_type":"block","children":[{"_key":"3bb8355b78e2","_type":"span","marks":[],"text":"Jasper chose Common Room to consolidate first-, second-, and third-party signals into a single, actionable view. 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