Turn scattered buyer activity into one profile you can act on

Person360™ is Common Room's identity resolution engine providing unmatched enrichment across contacts and accounts. It stitches anonymous and known activity into one accurate person-level profile, then enriches it so go-to-market teams can prioritize the right buyer from a single deduplicated view.

It connects anonymous and known activity across channels, matches those touchpoints to real people and accounts, and enriches each profile through an AI-powered waterfall so teams can prioritize the next best action without rebuilding the record by hand.

RevOps and sales ops leaders use Person360™ to clean CRM identity, consolidate enrichment vendors, and harden prospecting infrastructure, while sales and marketing leaders use it when they need a trusted person-level view that reps will actually open and work.

Yes. It connects incomplete identifiers, including personal email signups and anonymous website activity, to a business person and account whenever it finds a confident match, so teams move from "someone at the company" to a specific buyer they can prioritize and reach.

It reduces duplicate person and account records through AI-enhanced identity merging, fills missing contact fields through managed waterfall enrichment, and keeps titles and firmographics fresher over time so routing, AI workflows, and outreach start from records teams trust instead of cleanup queues.

Yes. Many teams use Person360™ to consolidate enrichment vendors into one managed waterfall with no per-enrichment cost and no multi-provider orchestration burden, and it can also sit alongside your stack when you need a stronger identity and match layer without a rip-and-replace project.