Semgrep on turning hidden signals into pipeline [video]
“The folks that get prospected through Common Room, it almost felt like I was opening up a new acquisition channel.”
Jason Klumpp
Director of Sales Development
Hear Jason Klumpp, Director of Sales Development at AI application security company Semgrep, talk about how his team uses Common Room to:
- Surface high-fit, high-intent leads that were previously hidden.
- Trade cold outbound headaches for warm outbound wins.
- Consolidate multiple tools with one platform purpose-built for pipegen.
- Track the buyer’s journey with automated signal capture, identity resolution, and waterfall enrichment.
- Enable reps to action on leads at speed and at scale.
The result?
2.5x ROI on Common Room purchase in two months and a 74% increase in pipeline quarter over quarter.
Read Semgrep’s full customer story here: How Semgrep warmed up cold outbound to grow pipeline 74% in a single quarter.
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