Sales & marketing

Make your community a growth engine

Unlock insights from your community to grow happier customers, optimize targeting and qualification, and drive business impact.

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Make community insights a strategic advantage

  • Demystify your community: Know what your community is saying about your brand and your product, so you can take action to increase sentiment and improve your campaigns.

  • Supercharge your data and your outcomes: Common Room’s integrations allow you to bring product, customer, and community data together to provide actionable insights across the business to accelerate your funnel.

  • Understand the user journey: Learn and measure how community impacts product adoption and retention.

  • Bring your organization closer to your users: Quickly surface product feedback, new leads, and actionable insights from your community.

Accelerate community-led growth

  • Source new leads and improve qualification: Quickly identify community-led opportunities and enhance lead scoring with community activity data and Common Room’s unique contact enrichment capabilities.

  • Improve account-based marketing performance: Know where your champions are and identify new champions to improve your targeting and identify new potential prospects.

  • Measure community-attributed revenue: Connect business data sources to Common Room to demonstrate the impact of community investments.

The intelligent community growth platform for your whole company.

Head of Growth

Gain meaningful insights about the user journey, so you can increase new users and create happier customers through a self-sustaining channel.

Head of Marketing

Tap into your user flywheel by empowering your community, sharing insights across your organization, and investing in the right campaigns to grow revenue.

Chief Community Officer

Enable your team to save time, invest in new community programs, and demonstrate the value of community to your company.

Today's fastest-growing companies are powered by thriving communities.


Not only does Common Room help us save time by getting to the most important conversations faster, it has become core to how we prioritize which organizations we spend our time with.

  • Tim Hughes

    Tim Hughes

    Head of Sales


Using data from Common Room, I can create a community metrics map that shows me how well certain activities correlate to our North Star metric. From there, I can see which bets are working, where to optimize, and which activities to stop.

  • Esther Kim Trapadoux

    Esther Kim Trapadoux

    Growth Marketing


Common Room helps us to effectively connect with users and stay informed about their experiences across digital channels. By discovering new users and prospects to connect with, identifying their challenges, and tracking sentiment, we can proactively engage in conversations that deliver value for our users, increase Pulumi usage, and generate pipeline.

  • Tyler Hayden

    Tyler Hayden

    Director of Sales Development

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How to prove the ROI of your community: A content collection

Common Room brings together community engagement, product usage, and customer data into a single place, enabling you to quickly understand your community ROI on the business and to easily download and share reports with stakeholders so they can quickly understand it too.

Read the blog

End-to-end community attribution: Quantifying impact from a revenue perspective

Financially quantifying the value of your community is challenging. In this article, we dive into what community-attributed revenue is and how to measure it, so you can concretely demonstrate the impact of your programs to stakeholders and executive leaders.

Read the blog

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